How to Use Video for your Most Frequently Asked Questions

Do you or your staff get a lot of questions that are asked over and over again?

If your customers are asking these questions in person, on the phone or by email, wouldn’t you think that there are a lot more other people asking the same questions on Google, Facebook, YouTube and other social media sites and search engines?

Now wouldn’t it be great to be able to answer these questions when they do ask and at the same time introduce your company to these potential customers?

How to Use the Power of Videos for your FAQ!

faq videosDuring a meeting several weeks ago with a new client who owns a restaurant in Wickenburg Arizona, I asked them what their most frequently asked questions were and what they told me surprised me.

Because Wickenburg is a tourist town between Phoenix and Las Vegas their staff is often asked about the town.

Questions like what is it like to live in Wickenburg, what is in town for kids to do, what is there to see and do in Wickenburg.

So last week we recorded over 10 videos with their staff answering these questions and the results have been amazing!

FAQ Videos on Facebook

After I edited and optimized their FAQ videos I published them on the client’s Facebook page.

FAQ Videos on YouTube

I then created their own YouTube channel and published them there

FAQ Videos on Website

And then I created short posts on their website and embedded the videos.

FAQ Video Results!

So what are the results after 1-week?

Several page 1 ranking in Google for many of their keyword terms and over 2000 video views!

Learn Multimedia SEO

Interested in learning more about the power of using video and multimedia SEO?

Then consider registering for our next Advanced SEO Workshop where you will learn many of the secrets on how to properly optimize your videos and other multimedia assets.

 

 

Certified Master SEO Instructor by the Search Engine Academy and CEO and founder of SEO Training SW.
Roy Reyer
Roy Reyer
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16th July 2013 No Comments

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