Top Ten Google Analytics Tips Video
Today we hosted a free one hour webinar in conjunction with Sheila Kloefkorn and Ryan Grimes from KEO Marketing on Google Analytics.
Google Analytics is a free service offered by Google that provides detailed statistics about the visitors of your website and is currently installed in over 50% of the top 1,000,000 websites ranked by Alexa.
Shelia kicked off the presentation by giving a brief overview of Google Analytics and why it is so important for online businesses to analyze the data to improve performance and the profitability of their websites and then gave an overview of the top ten enhancements that Google has implemented such as:
- AdWords Integration and Reporting
- Intelligence Automatic Alerts
- Intelligence Custom Alerts
- Custom Reporting
- Advanced Filters
- Weighed Sorts
- Pivot by
- Advanced Segmentation
- Multiple Custom Variables
Ryan then demonstrates the power of each of these new tools walking you step by step on how you integrate them and how to use the data.
I thank Shelia and Ryan for taking time out of their busy schedule and sharing this valuable information with our community.
If you have any comments or questions about this presentation, please use the comment box below this post.
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If you’re interested in learning more about the use of Google Analytics or SEO please consider joining us live at one of our Phoenix or Las Vegas SEO Training Workshops.
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